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Data as the New Power

Transforming Business in the Digital Age

Alejandro G. Rangel
8 min readJan 29, 2024

Introduction

In the digital era, the concept of entrepreneurship is being fundamentally redefined.

The ongoing digital transformation, marked by the rapid integration of new technologies into every aspect of business, has significantly impacted business models and strategies. This shift is technological and strategic, with data emerging as a crucial asset.

Increasingly, professionals are moving away from traditional career paths and embracing data-driven entrepreneurship. This trend reflects a broader move towards leveraging digital tools and data analytics to create innovative business models and strategies. The approach is no longer about merely selling products or services; it’s about understanding and harnessing the power of data to drive decision-making, customer engagement, and, ultimately, business success.

As we delve deeper into this transformation, it’s clear that mastering the art of utilizing data isn’t just an option for aspiring entrepreneurs — it’s becoming a necessity for staying competitive and relevant in a rapidly evolving market.

The Shift to Data-Driven Business Models

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Alejandro G. Rangel
Alejandro G. Rangel

Written by Alejandro G. Rangel

Lifelong Learning | 🇲🇽🇺🇲 Citizen of the world

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